Since 1969
One of the most globally recognised Australian brands, dominating the market with comprehensive multivitamins and targeted wellness blends.
Educational guide · 13 min read
Magnesium is the most-underrated mineral in the supplement world. It is a cofactor for over 300 enzyme systems, including the ones that control sleep, blood pressure, muscle relaxation, blood sugar, and ATP production. Up to 70% of Australian and Thai adults are below the EAR (Estimated Average Requirement) — and most of them don't know it.
Last updated: August 23, 2026 · Sources: NIH ODS Magnesium, Del Gobbo 2013, Slutsky 2010, Barbagallo 2015
Magnesium is the fourth most abundant mineral in the human body and the second most abundant intracellular cation (after potassium). An adult body contains ~25 g of magnesium — about 60% locked in bones, 27% in muscle, and the rest distributed in soft tissue and blood serum. Only 1% circulates in serum, which is why serum magnesium testing is a poor marker of total body stores.
Magnesium is essential — meaning the body cannot make it, you must consume it. Modern food systems have stripped ~25-30% of the magnesium content out of wheat, rice, and vegetables compared to mid-20th century levels, mostly due to soil depletion and food processing. Coffee, alcohol, and high-stress lifestyles further deplete it through urinary excretion.
The bottom line: most Australian, Thai, US, and EU adults do not meet the EAR for magnesium (255-320 mg/day). Marginal deficiency causes muscle cramps, poor sleep, anxiety, and insulin resistance — symptoms most people attribute to "stress" or "age" rather than a mineral they could be topping up.
Magnesium is a cofactor for more than 300 enzyme systems — more than any other mineral. The clinically-relevant effects trace to a handful of these reactions:
All magnesium supplements are eventually Mg²⁺ in the body, but the anion bound to it (glycinate, citrate, oxide, etc.) affects absorption, gut tolerance, and clinical effect. This is the most important decision you make when choosing a magnesium supplement.
Mg bound to two glycine amino acids. ~80% bioavailability per Schuette 1994. Glycine itself is an inhibitory neurotransmitter — adds a mild calming effect that complements magnesium's NMDA-blocking action. The form most evidence-based practitioners recommend for sleep and anxiety.
Best for: sleep, anxiety, daily maintenance, anyone with sensitive stomach.
Mg bound to citric acid. ~25-30% bioavailability but good enough for most uses. Citrate has a mild osmotic laxative effect — useful if you're constipated, problematic if you have loose stools. The cheapest "absorbable" form.
Best for: general supplementation on a budget, occasional constipation relief.
Mg bound to L-threonic acid. The only form shown in animal models to cross the blood-brain barrier and raise brain Mg levels (Slutsky 2010). Marketed heavily for memory and cognition — human RCT evidence is still thin (1 small trial, 44 adults).
Best for: cognitive support, age-related memory decline. Expensive. Evidence weaker than glycinate for sleep.
Mg bound to malic acid. Malate is a Krebs cycle intermediate — adds a small energy-production benefit. Well-tolerated. Often used for fibromyalgia and chronic fatigue syndrome based on a few small trials.
Best for: daytime use, exercise recovery, chronic fatigue syndrome (anecdotal).
Mg bound to taurine. Both magnesium and taurine independently lower blood pressure and improve insulin sensitivity — combined, the effect may be additive. Often marketed for cardiovascular health, though direct RCTs on magnesium taurate specifically are limited.
Best for: blood pressure, cardiovascular support, type 2 diabetes adjunct.
The most common, cheapest form. Only 4% bioavailability per Lindberg 1990. Most of the Mg stays in the gut and acts as a strong osmotic laxative. Useful as a cheap occasional laxative — poor value for correcting deficiency.
Best for: nothing, really. If you see "magnesium" on a cheap supplement label, it's usually oxide.
Mg chloride in oil or lotion form, applied to skin. Marketing claims about transdermal absorption vastly exceed the evidence — small RCTs (Kass 2017) show only modest serum rises. Useful for localized muscle relief (sore calves, restless legs) where the placebo + local absorption adds up.
Best for: localized muscle soreness, restless legs, people who can't swallow pills.
The 2011-2012 Australian Health Survey found 1 in 3 adults below the EAR for magnesium. The reasons are structural:
Per the US Institute of Medicine (IOM 1997) and the Australian NHMRC. The RDA is the daily amount needed by 97-98% of healthy adults. The UL is the upper limit from supplements (not diet).
| Group | RDA (mg/day) | UL supplement only (mg/day) |
|---|---|---|
| Children 1–3 years | 80 | 65 |
| Children 4–8 years | 130 | 110 |
| Children 9–18 years | 240–410 | 350 |
| Adult men | 400-420 | 350 |
| Adult women | 310-320 | 350 |
| Pregnancy | 350-360 | 350 |
Source: NIH ODS Magnesium Fact Sheet. The RDA can be met from food + supplements combined; the UL applies only to supplements because dietary magnesium is much less efficiently absorbed at high doses.
Magnesium glycinate 300-400 mg, 30-60 minutes before bed. The glycine adds a mild inhibitory effect, and the glycinate form is gentle enough not to wake you up with GI symptoms.
Magnesium taurate or citrate 400-600 mg/day split into 2 doses. The Del Gobbo 2013 meta-analysis found 2-4 mmHg systolic reduction — comparable to one lifestyle intervention tier.
Magnesium glycinate or malate 300 mg in the evening. Combine with potassium-rich foods (banana, avocado, leafy greens). Topical magnesium lotion on calves is a useful adjunct.
Magnesium chloride or taurate 250-450 mg/day. Veronese 2016 meta-analysis: 10-15% improvement in insulin sensitivity. Split dose — one with breakfast, one with dinner.
Magnesium malate 300 mg/day, taken with breakfast. Malate enters the Krebs cycle and may reduce post-exercise fatigue.
Magnesium L-threonate 1500-2000 mg/day (which delivers ~140 mg elemental Mg). The Slutsky 2010 rat study and the small 2016 human trial both showed cognitive benefit — but the evidence is much weaker than for glycinate or citrate.
Theoretically yes, practically difficult. You'd need ~5 servings of leafy greens, nuts, seeds, and whole grains daily. Most Australians eat 2-3 servings of vegetables and very few nuts/seeds, leaving a 100-200 mg/day gap. Supplementation fills this gap cheaply.
Magnesium that isn't absorbed in the small intestine pulls water into the colon via osmosis — same mechanism as magnesium hydroxide (Milk of Magnesia). Citrate has higher absorption than oxide but still leaves 70%+ in the gut. Switch to magnesium glycinate (much better absorbed) if citrate causes GI upset.
Night, 30-60 minutes before bed, for most people. Magnesium's NMDA-blocking and muscle-relaxing effects help sleep onset and quality. The exception: if you find it sedating during the day, a small morning dose may help with focus — but most users prefer evening.
For most users, no. The cognition evidence is from 1 small 2016 human trial (44 adults, 12 weeks). Standard glycinate is far better studied for sleep and anxiety. If you have age-related memory concerns and budget allows, L-threonate is a reasonable choice — but don't expect dramatic effects.
Yes, modestly. Del Gobbo 2013 meta-analysis of 44 trials: 400-1000 mg/day of various magnesium forms reduced systolic BP by 2-4 mmHg in hypertensive adults. The effect is comparable to one DASH-diet step. Don't expect to replace antihypertensives — but useful as adjunct.
Yes — and you should. Magnesium is required to convert vitamin D3 to its active form (25-hydroxyvitamin D) in the liver. People with low magnesium often have persistently low 25(OH)D despite adequate D3 supplementation. Pair them in the morning with breakfast.
These 10 brands are featured on every vitfacts.com comparison page. We track them for ingredient transparency, third-party testing, and Thailand availability.
Since 1969
One of the most globally recognised Australian brands, dominating the market with comprehensive multivitamins and targeted wellness blends.
Since 1932
A heritage naturopathic brand spanning over 90 years, known for rigorous ingredient sourcing and massive pharmacy presence throughout the Asia-Pacific region.
Since 1993
A premium, practitioner-only brand (owned by Blackmores) offering highly concentrated, clinical-strength formulas that are frequently recommended by healthcare professionals.
Since 1986
A high-quality pharmacy brand heavily focused on evidence-based ingredients, widely known for its "Inner Health" probiotic range and highly absorbable magnesium powders.
Since 1980s
Born in Australia, this brand formulates therapeutic herbal and nutritional supplements with a strict focus on purity, offering many vegan-friendly options.
Since 1970s
One of Australia's longest-running and most accessible vitamin brands, providing a massive, budget-friendly range found in most major supermarkets and pharmacies.
Since Thailand
A dominant local brand in Thai retail pharmacies (such as Watsons and Boots), highly popular for its acerola cherry, collagen, and beauty-focused supplements.
Since 1982
A leading pharmaceutical-grade supplement brand in Southeast Asia, widely trusted by Thai consumers for its fish oil and targeted clinical nutrition products.
A fast-growing biotech and nutraceutical brand in Thailand, making a name for itself with premium probiotics and anti-aging wellness supplements.
Since 1984
While based in the US, Thorne is heavily imported and highly sought after by functional medicine practitioners globally—including in both Australia and Thailand. It is considered a gold standard due to its strict four-round testing protocol and complete absence of unnecessary fillers or binders.
Since 2006
An Australian-made value brand founded in 2006, sold through Chemist Warehouse and major AU pharmacies. Part of the Nature's Care family (est. 1990), offering a wide mass-market supplement range covering fish oil, vitamins C/D, magnesium, probiotics, zinc, iron, ashwagandha, collagen, and CoQ10.
Why these 10? See the VitFacts editorial policy page (forthcoming) for the criteria — minimum 10 years of documented safety record, public certificate-of-analysis policy, and verifiable Thailand distribution.
Not medical advice. This article is for educational purposes only and does not constitute medical advice. Consult a qualified clinician before starting any new supplement, especially if you have kidney disease, take prescription medication, or are pregnant or breastfeeding.